I thought I finally had dismissed the idea of purchasing the PlayBook and then Lazaridis (the CEO with some tricks up his white sleeve,) announced today at BlackBerry World in Orlando, that the PlayBook has some enhancements coming. Chris Umiastowski of the Globe and Mail reported on some of the new features here.
RIM has also joined up with Adobe and Bing for some integration on their new devices: Globe article from today
Where does that leave me? Well I have to say I am intrigued by their efforts. Lazaridis claims the number of apps available at launch exceeded what the iPad had available at launch (in fact greater number of apps than any other tablet. The BIG NEWS seems to say that even Rovio likes RIM and soon businessmen will be launching birds at pigs all over the world.
Is RIM losing its way or have they finally found it? Their market projections seem to suggest they are being realistic given the number of players and the market stresses, but the new way they wear their hat seems to suggest they are flexible and a force to be reckoned with once they decide the consumer/business mix. Maybe they finally noticed all of those high school students with BlackBerrys who don’t care about security and want to play games. The Bing-thing and the joinder with Adobe Creative Suite bodes well for RIM and having Balmer in your corner can’t hurt.
Now if only I can get my device OS upgraded to thwart the attempts of my provider to usurp my unlimited data plan, I will acquire a PlayBook (which should have been called a BlackPad,) and I will data squander to my heart’s content.
Did I mention the new integrated email too?
-30-